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	<title>Nothing Ever Happens</title>
	<link>http://andrej.nabergoj.com</link>
	<description>andrej.nabergoj.com</description>
	<pubDate>Thu, 03 Jul 2008 09:56:29 +0000</pubDate>
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		<title>Fat People Beware</title>
		<link>http://andrej.nabergoj.com/2008/fat-people-beware/</link>
		<comments>http://andrej.nabergoj.com/2008/fat-people-beware/#comments</comments>
		<pubDate>Thu, 03 Jul 2008 09:56:29 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Economy]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/fat-people-beware/</guid>
		<description><![CDATA[&#8220;It&#8217;s one of the last untapped energy sources, and one in which the United States leads the world. It&#8217;s not just renewable, but almost impossible to get rid of. We&#8217;re talking about fat. At about 3,500 calories to the pound, a 300-pound American contains the energy equivalent in fat of roughly 15 gallons of gasoline. [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;It&#8217;s one of the last untapped energy sources, and one in which the United States leads the world. It&#8217;s not just renewable, but almost impossible to get rid of. We&#8217;re talking about fat. At about 3,500 calories to the pound, a 300-pound American contains the energy equivalent in fat of roughly 15 gallons of gasoline. How long will we let this resource go unused? OK, no one is proposing drilling fat people for fuel. But when most of us are looking over our shoulders at our carbon footprints, the obese seem a, well, fat target.&#8221; Read more, a <a href="http://www.newsweek.com/id/143790" target="_blank">wonderful insight from Newsweek</a>.</p>
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		<title>Context Over Dogma</title>
		<link>http://andrej.nabergoj.com/2008/context-over-dogma/</link>
		<comments>http://andrej.nabergoj.com/2008/context-over-dogma/#comments</comments>
		<pubDate>Sun, 22 Jun 2008 08:56:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Web &amp; Tech]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/context-over-dogma/</guid>
		<description><![CDATA[Inspired by bmw. Can&#8217;t wait to meet Gina:



]]></description>
			<content:encoded><![CDATA[<p>Inspired by bmw. Can&#8217;t wait to meet Gina:</p>
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		<title>Adapt To Market Realities</title>
		<link>http://andrej.nabergoj.com/2008/adapt-to-market-realities/</link>
		<comments>http://andrej.nabergoj.com/2008/adapt-to-market-realities/#comments</comments>
		<pubDate>Tue, 17 Jun 2008 01:09:38 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Economy]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/adapt-to-market-realities/</guid>
		<description><![CDATA[Like Nokia:

]]></description>
			<content:encoded><![CDATA[<p>Like Nokia:</p>
<p><a href="http://andrej.nabergoj.com/wp-content/uploads/2008/06/uganda_sign.png" title="uganda_sign.png"><img src="http://andrej.nabergoj.com/wp-content/uploads/2008/06/uganda_sign.png" alt="uganda_sign.png" /></a></p>
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		<title>Pics</title>
		<link>http://andrej.nabergoj.com/2008/pics/</link>
		<comments>http://andrej.nabergoj.com/2008/pics/#comments</comments>
		<pubDate>Mon, 16 Jun 2008 07:24:08 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Places]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/pics/</guid>
		<description><![CDATA[Click &#8220;i&#8221; to read my comments.



]]></description>
			<content:encoded><![CDATA[<p>Click &#8220;i&#8221; to read my comments.</p>
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		<title>Social Network Fatigue</title>
		<link>http://andrej.nabergoj.com/2008/social-network-fatigue/</link>
		<comments>http://andrej.nabergoj.com/2008/social-network-fatigue/#comments</comments>
		<pubDate>Thu, 05 Jun 2008 12:05:01 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Web &amp; Tech]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/social-network-fatigue/</guid>
		<description><![CDATA[Years ago at BYTE Magazine my friend Ben Smith, who was a Unix greybeard even then (now he’s a Unix whitebeard), made a memorable comment that’s always stuck with me. We were in the midst of evaluating a batch of LAN email products. “One of these days,” Ben said in, I think, 1991, “everyone’s going [...]]]></description>
			<content:encoded><![CDATA[<p>Years ago at BYTE Magazine my friend Ben Smith, who was a Unix greybeard even then (now he’s a Unix whitebeard), made a memorable comment that’s always stuck with me. We were in the midst of evaluating a batch of LAN email products. “One of these days,” Ben said in, I think, 1991, “everyone’s going to look up from their little islands of LAN email and see this giant mothership hovering overhead called the Internet.”<br />
Increasingly I’ve begun to feel the same way about the various social networks. How many networks can one person join? How many different identities can one person sanely manage? How many different tagging or photo-uploading or friending protocols can one person deal with?</p>
<p>Recently Gary McGraw echoed Ben Smith’s 1991 observation. “People keep asking me to join the LinkedIn network,” he said, “but I’m already part of a network, it’s called the Internet.”</p>
<p>http://radar.oreilly.com/archives/2007/02/social-network-fatigue-and-the.html</p>
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		<item>
		<title>Directly Manipulating Videos</title>
		<link>http://andrej.nabergoj.com/2008/directly-manipulating-videos/</link>
		<comments>http://andrej.nabergoj.com/2008/directly-manipulating-videos/#comments</comments>
		<pubDate>Wed, 28 May 2008 22:52:00 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Economy]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/directly-manipulating-videos/</guid>
		<description><![CDATA[


Nice, and download free.
]]></description>
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<p>Nice, and <a href="http://www.aviz.fr/dimp/" target="_blank">download free</a>.</p>
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		</item>
		<item>
		<title>2 News For You Digerati</title>
		<link>http://andrej.nabergoj.com/2008/2-news-for-you-digerati/</link>
		<comments>http://andrej.nabergoj.com/2008/2-news-for-you-digerati/#comments</comments>
		<pubDate>Tue, 27 May 2008 21:41:06 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Web &amp; Tech]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/2-news-for-you-digerati/</guid>
		<description><![CDATA[ Media Companies &#8216;Endangered&#8217; by Old Models
 Media companies are in danger of following the railroad industry model and becoming &#8220;Industrial Age mass distribution vehicles,&#8221; warns media economist Jack Myers. &#8220;New models must be quickly developed before the economics of the media business collapse.&#8221;
http://www.jackmyers.com/commentary/media-business-report/19216529.html
 Sorrell: Traditional Media Are Under Pressure
Traditional media are under pressure in [...]]]></description>
			<content:encoded><![CDATA[<p><strong> Media Companies &#8216;Endangered&#8217; by Old Models<br />
</strong> Media companies are in danger of following the railroad industry model and becoming &#8220;Industrial Age mass distribution vehicles,&#8221; warns media economist Jack Myers. &#8220;New models must be quickly developed before the economics of the media business collapse.&#8221;<br />
<a href="http://www.jackmyers.com/commentary/media-business-report/19216529.html" target="_blank">http://www.jackmyers.com<wbr></wbr>/commentary/media-business<wbr></wbr>-report/19216529.html</a></p>
<p id="1erz" class="ArwC7c ckChnd"><strong> Sorrell: Traditional Media Are Under Pressure</strong><br />
Traditional media are under pressure in developed markets but still growing in newer markets like India, according to Martin Sorrell, CEO of advertising giant WPP Group. Also: Google plans to grow its business in television, radio and print, &#8220;and I am sure they will do that.&#8221;<br />
<a href="http://blogs.reuters.com/summits/2008/05/23/qa-with-wpps-sir-martin-sorrell/" target="_blank">http://blogs.reuters.com<wbr></wbr>/summits/2008/05/23/qa-with<wbr></wbr>-wpps-sir-martin-sorrell/</a></p>
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		</item>
		<item>
		<title>&#8220;Ah, I Am So Bored&#8230;&#8221;</title>
		<link>http://andrej.nabergoj.com/2008/ah-i-am-so-bored/</link>
		<comments>http://andrej.nabergoj.com/2008/ah-i-am-so-bored/#comments</comments>
		<pubDate>Sat, 24 May 2008 23:41:37 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Web &amp; Tech]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/ah-i-am-so-bored/</guid>
		<description><![CDATA[&#8220;I have to use twitter..&#8221;

twitter is for the bored, introvert folks, who don&#8217;t have anyone to talk to: it&#8217;s the new confessional of the digital age. except that the old confessional was &#8216;always on&#8217;.
sometime you can hear smart advice form the priest you are confessing to, but mostly it&#8217;s crap.
]]></description>
			<content:encoded><![CDATA[<p>&#8220;I have to use twitter..&#8221;</p>
<p><a href="http://andrej.nabergoj.com/wp-content/uploads/2008/05/twitter.jpg" title="twiter"><img src="http://andrej.nabergoj.com/wp-content/uploads/2008/05/twitter.jpg" alt="twiter" /></a></p>
<p>twitter is for the bored, introvert folks, who don&#8217;t have anyone to talk to: it&#8217;s the new confessional of the digital age. except that the old confessional was &#8216;always on&#8217;.</p>
<p>sometime you can hear smart advice form the priest you are confessing to, but mostly it&#8217;s crap.</p>
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		<item>
		<title>I Cannot Believe</title>
		<link>http://andrej.nabergoj.com/2008/i-cannot-believe/</link>
		<comments>http://andrej.nabergoj.com/2008/i-cannot-believe/#comments</comments>
		<pubDate>Fri, 23 May 2008 13:56:23 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Inspired by]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/i-cannot-believe/</guid>
		<description><![CDATA[Jun, my son, is two years old today. I&#8217;m so proud of him and Anja- and humble in front of life.
If you want send him a message - even if you don&#8217;t know him, or just want write him about the world we are living in today, or give an advice, or just anything he [...]]]></description>
			<content:encoded><![CDATA[<p>Jun, my son, is two years old today. I&#8217;m so proud of him and Anja- and humble in front of life.</p>
<p>If you want send him a message - even if you don&#8217;t know him, or just want write him about the world we are living in today, or give an advice, or just anything he might find interesting when he grows up: jun.sv.nabergoj [at] gmail.com</p>
<p><a href="http://andrej.nabergoj.com/wp-content/uploads/2008/05/jun.jpg" title="jun.jpg"><img src="http://andrej.nabergoj.com/wp-content/uploads/2008/05/jun.jpg" alt="jun.jpg" /></a></p>
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		<title>The Laws of Media Tetrads</title>
		<link>http://andrej.nabergoj.com/2008/the-laws-of-media-tetrads/</link>
		<comments>http://andrej.nabergoj.com/2008/the-laws-of-media-tetrads/#comments</comments>
		<pubDate>Thu, 22 May 2008 02:35:18 +0000</pubDate>
		<dc:creator>admin</dc:creator>
		
		<category><![CDATA[Books]]></category>

		<guid isPermaLink="false">http://andrej.nabergoj.com/2008/the-laws-of-media-tetrads/</guid>
		<description><![CDATA[ 
Marshall McLuhan, the hugely influential guru of the mass media, wrote The Laws of Media Tetrads, which are comprised of four questions- four aspects or effects that apply, without exception, to all creations – intangible or tangible, abstract or concrete – of humankind. They are quoted here from McLuhan&#8217;s Laws of Media: The New [...]]]></description>
			<content:encoded><![CDATA[<p> <a href="http://andrej.nabergoj.com/wp-content/uploads/2008/05/obsolete.jpg" title="obsolete.jpg"><img src="http://andrej.nabergoj.com/wp-content/uploads/2008/05/obsolete.jpg" alt="obsolete.jpg" /></a></p>
<p><a href="http://en.wikipedia.org/wiki/Marshall_McLuhan" target="_blank">Marshall McLuhan</a>, the hugely influential guru of the mass media, wrote The Laws of Media Tetrads, which are comprised of four questions- four aspects or effects that apply, without exception, to all creations – intangible or tangible, abstract or concrete – of humankind. They are quoted here from McLuhan&#8217;s <a href="http://www.amazon.com/gp/product/0802077153?ie=UTF8&amp;tag=nevede-20&amp;linkCode=as2&amp;camp=1789&amp;creative=9325&amp;creativeASIN=0802077153" target="_blank">Laws of Media: The New Science</a><img src="http://www.assoc-amazon.com/e/ir?t=nevede-20&amp;l=as2&amp;o=1&amp;a=0802077153" style="border: medium none  ! important; margin: 0px ! important" border="0" height="1" width="1" />.</p>
<p><u>First Probe: Enhance</u><br />
&#8220;What does the artifact ENHANCE or intensify or make possible or accelerate? This can be asked concerning a wastebasket, a painting, a steamroller, or a zipper, as well as about a proposition in Euclid or a law of physics. It can be asked about any word or phrase in any language.&#8221;</p>
<p><u>Second Probe: Reverse</u><br />
&#8220;When pushed to the limits of its potential (another complementary action), the new form will tend to reverse what had been its original characteristics. What is the REVERSAL potential of the new form?&#8221;</p>
<p><u>Third Probe: Obsolesce</u><br />
&#8220;If some aspect of a situation is enlarged or enhanced, simultaneously the old condition or unenhanced situation is displaced thereby. What is pushed aside or OBSOLESCED by the new &#8216;organ&#8217;?&#8221;</p>
<p><u>Fourth Probe: Retrieval</u><br />
&#8220;What recurrence or RETRIEVAL  of earlier actions and services is brought into play simultaneously by the new form? What older, previously obsolesced ground is brought back and inheres in the new form?&#8221;</p>
<p>When applied to any “medium,” these questions help chart the medium’s story arc. The Tetrads help us to understand both the &#8220;thing&#8221; itself (be it a particular technology, business process, model or concept) and our collective response to it.</p>
<p>The questions are not to be considered sequentially, or in any particular order. The attributes of the four aspects are, in fact, complementary to one another. Their discovery requires careful consideration and observation of the artifact - be it tangible or intangible, an object or a concept - in relation to its context and environment: In McLuhan&#8217;s terms, consideration of the figure in relation to its ground.</p>
<p><font color="#ff0000"><strong>BONUS for my readers:</strong></font><br />
<a href="http://www.wired.com/wired/archive/4.01/channeling_pr.html" target="_blank">Channeling McLuhan</a><br />
The Wired Interview with the magazine&#8217;s patron saint.</p>
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