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Social Networks Lack Successful Ad Model

May 15th, 2008 · No Comments

eMarketer is revising its U.S. social network ad spending forecast, projecting that advertisers will spend $1.4 billion to place ads on online social networks this year, down from a previous projection of $1.6 billion. The change is due in part to a lack of successful ad models.

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Tags: Web & Tech

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